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Fortress Surgeon Digital Marketing, a specialist digital advertising and marketing agency, reveals a broadened search engine optimization service for plastic surgeons, focusing on online exposure, client involvement, and method development. Lauren's concentrate on ROI and enthusiasm for locating the critical details that change projects from excellent to excellent consist of establishing a grand scale multivariate test structure using fractional factorial analysis for comprehending ROI capacity in electronic media across Pfizer Rx brand names within the Pfizer for Living profile, and developing an estimate strategy for forecasting ROI before media investment.

A 25-year veteran in the medical care advertising and marketing area, Tracey began her occupation as a firm account person for a range of pharma brand names and later on led the marketing initiative to release a first-of-its kind portal in the eyewear and eyecare space.

He leads a group of media technique, media preparation, media acquiring and media execution experts that collaboratively ensure that campaign goals are achieved in order to maximize engagements and ROI. Lauren's career in electronic and media began in the 90's, just as electronic became a feasible advertising and marketing network.

While at Underscore, she invested 3 years teaching Search Engine Advertising at the WSE College in Krakow. Among her faves memories of operating at Underscore was years back, when they figured out just how to map Nielsen data to Yahoo's target market base and confirm out ROI from digital media to retail purchase.