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Citadel, a cosmetic Fortress Surgeon Digital Marketing electronic marketing agency, announces an expanded SEO solution for cosmetic surgeons, concentrating on on-line visibility, individual involvement, and practice development. Lauren's focus on ROI and enthusiasm for finding the critical details that transform campaigns from good to terrific include creating a grand scale multivariate test framework using fractional factorial analysis for comprehending ROI potential in digital media across Pfizer Rx brand names within the Pfizer for Living portfolio, and establishing a forecast strategy for anticipating ROI before media financial investment.
A 25-year expert in the medical care marketing and advertising room, Tracey began her profession as a company account person for a selection of pharma brands and later pioneered the advertising initiative to introduce a first-of-its kind website in the eyeglasses and eyecare area.
He leads a team of media approach, media planning, media acquiring and media execution professionals who collaboratively make sure that project goals are achieved in order to make the most of roi and interactions. Lauren's career in electronic and media started in the 90's, equally as digital ended up being a feasible advertising network.
While at Underscore, she spent 3 years teaching Online search engine Marketing at the WSE College in Krakow. One of her faves memories of operating at Underscore was years earlier, when they found out just how to map Nielsen data to Yahoo's target market base and confirm out ROI from electronic media to retail purchase.