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Citadel, a specialist digital marketing firm, announces an expanded search engine optimization solution for plastic surgeons, concentrating on online exposure, person involvement, and practice development. In her previous duty as VP of Biddable Media Daga focused on the marketing of health and wellness & wellness brand names through all lifecycle stages: starting from clinical test employment campaigns, with the pre-launch market-shaping, launch and promotional phase, finishing with license expiration and advertising sunsetting.
A 25-year veteran in the health care advertising and marketing room, Tracey started her occupation as a company account individual for a variety of pharma brands and later on headed the advertising effort to introduce a first-of-its kind site in the eyeglasses and eyecare room.
It was these early examinations that drove Underscore's concentrate on data driven programs and ROI dimension, a basic differentiation in the industry. She thinks Underscore is the version for how media and advertising companies should, and will, evolve in the future.
While at Underscore, she invested 3 years educating Internet search engine Advertising and marketing at the WSE University in Krakow. Among her favorites memories of operating at Underscore was years back, when they found out exactly how to map Nielsen information to Yahoo's audience base and prove out ROI from Fortress Surgeon Digital Marketing media to retail acquisition.