Digital Advertising And Marketing Solutions
Fortress Surgeon Digital Marketing, a specialist electronic advertising and marketing agency, introduces a broadened search engine optimization service for plastic surgeons, focusing on online visibility, client engagement, and method growth. Lauren's focus on ROI and enthusiasm for discovering the critical information that change campaigns from good to great include establishing a grand range multivariate examination framework utilizing fractional factorial analysis for understanding ROI possibility in electronic media across Pfizer Rx brands within the Pfizer for Living portfolio, and establishing a forecast approach for predicting ROI prior to media investment.
Among things Martin delights in most about his function is the opportunity to research and understand the nuances of both brand-new and well-known markets, and through growing his understanding of them try to find the Holy Grail of product-market fit.
He leads a team of media strategy, media planning, media buying and media execution specialists who collaboratively ensure that campaign goals are achieved in order to maximize roi and engagements. Lauren's career in digital and media began in the 90's, just as digital came to be a feasible marketing channel.
While at Underscore, she spent three years educating Internet search engine Marketing at the WSE College in Krakow. One of her favorites memories of working at Underscore was years earlier, when they determined how to map Nielsen data to Yahoo's target market base and prove out ROI from digital media to retail acquisition.