Fortress Increases Search Engine Optimization Solutions For Plastic Surgeons
Citadel, a specialist digital marketing firm, introduces a broadened search engine optimization solution for cosmetic surgeons, focusing on online visibility, client involvement, and method growth. Lauren's concentrate on ROI and passion for finding the critical information that change projects from good to terrific include creating a grand scale multivariate test framework making use of fractional factorial evaluation for recognizing ROI capacity in electronic media throughout Pfizer Rx brands within the Pfizer for Living profile, and creating an estimate strategy for anticipating ROI prior to media financial investment.
A 25-year veteran in the health care marketing and advertising space, Tracey started her career as a firm account individual for a range of pharma brands and later pioneered the marketing effort to launch a first-of-its kind site in the eyeglasses and eyecare space.
He leads a group of media strategy, media planning, media acquiring and media implementation experts that collaboratively make sure that project goals are attained in order to maximize roi and engagements. Lauren's occupation in electronic and media began in the 90's, just as Fortress Surgeon Digital Marketing came to be a feasible advertising and marketing channel.
While at Underscore, she spent three years teaching Search Engine Marketing at the WSE University in Krakow. Among her favorites memories of working at Underscore was years ago, when they found out exactly how to map Nielsen information to Yahoo's target market base and prove out ROI from electronic media to retail acquisition.